This paper introduces Namibian park managers and policymakers to the principles of park‑pricing economics and demonstrates how pricing strategies can be used to maximise tourism revenue for biodiversity conservation. Drawing on surveys conducted at Etosha National Park and Sossusvlei, the study shows that international tourists—particularly from Europe and the United States—are willing to pay significantly higher entry fees than currently charged. It outlines how pricing should balance economic efficiency, social equity, and ecological considerations, and recommends differentiated fees for domestic, regional, and international visitors, with international rates quoted in stable foreign currencies. The paper argues that improved pricing structures, coupled with stronger coordination between conservation authorities and accommodation providers, can enhance revenue generation and contribute to more sustainable park management in Namibia.